Google Tag Manager
The Google Tag Manager and Nexudus integration makes it easy to monitor and analyze visitor interactions on your Members Portal. By adding Google Tag Manager (GTM) to your portal, you can efficiently manage and deploy marketing tags without altering the site’s code.
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Key Features:
- Simplified Tag Management: Add and update tags for tracking and analytics directly through GTM, eliminating the need to modify your Members Portal’s code.
- Enhanced Insight Collection: Gather detailed data on user behavior, such as page views and purchases, helping you understand how members engage with your portal.
- Improved Marketing Efficiency: Use the collected data to refine your marketing strategies, ensuring your campaigns effectively reach and resonate with your audience.
To set up this integration, create a GTM account and container, then enable the integration in your Nexudus Admin Panel by entering your GTM container ID. For detailed instructions, refer to the Integrating Google Tag Manager Guide.